Dec 10, 2023
MotorTrend Award on the back of a 2024 Chevrolet Colorado

The Chevrolet Colorado has once again proven its dominance in the midsize truck segment, taking home the coveted “Golden Calipers” as MotorTrend’s 2024 Truck of the Year. This impressive feat marks the second time Colorado has secured this prestigious award, further solidifying its position as a leading contender in the market.

2024 Chevrolet Colorado Exterior

What Makes the 2024 Colorado a Standout? The 2024 Colorado boasts a comprehensive redesign that elevates its already impressive capabilities to new heights. Here’s a glimpse into some of the key features and enhancements that contribute to its success:

  • Refined Design: The Colorado sports a bold and contemporary design with a wider stance, enhanced LED lighting, and a sculpted hood that exudes strength and confidence.
  • Boosted Performance: Choose between two powerful engine options: a 2.7L turbocharged four-cylinder delivering 310 horsepower and 430 lb-ft of torque, or a 3.6L V6 offering 308 horsepower and 275 lb-ft of torque.
  • Enhanced Capability: The Colorado delivers exceptional off-road prowess with available features like the ZR2 suspension package, off-road tires, and advanced driving modes. Whether tackling rocky trails or conquering snowy terrains, the Colorado is ready for adventure.
  • Modernized Interior: Step inside the Colorado and you’ll find a completely redesigned interior featuring premium materials, a spacious cabin, and a user-friendly layout. The standard 11.3-inch touchscreen infotainment system provides seamless connectivity and access to various applications.
  • Advanced Technology: The Colorado is equipped with an array of advanced technologies, including driver-assistance features like lane departure warning and forward collision alert, as well as the Chevrolet Safety Assist suite.

New Enhancements and Trim Levels:

The 2024 Colorado introduces various enhancements and new trim levels to cater to diverse needs and preferences. Here’s a closer look:

  • New ZR2 Bison: This off-road-focused trim level is equipped with exclusive features like steel bumpers, skid plates, and a unique suspension system, making it virtually unstoppable on challenging terrain.
  • Trail Boss: This trim level offers a balance of on-road comfort and off-road capability, featuring features like a 2-inch factory lift, all-terrain tires, and a locking rear differential.
  • WT: This work-focused trim level prioritizes functionality and affordability, making it an ideal choice for those seeking a reliable truck for everyday tasks.
  • LT: This mid-range trim level offers a comfortable and well-equipped cabin with features like heated seats, a power sunroof, and a Bose audio system.
  • Z71: This off-road-oriented trim level bridges the gap between the WT and ZR2, offering features like a 1-inch factory lift, off-road tires, and a transfer case shield.

Standard and Optional Accessories:

The 2024 Colorado offers a wide range of standard and optional accessories to customize your truck and personalize your experience. Some noteworthy options include:

  • Bedliner: Protect your truck bed from scratches and wear and tear with a durable bedliner.
  • Tonneau Cover: Enhance fuel efficiency and secure your cargo with a tonneau cover.
  • Trailer Hitch: Expand your hauling capabilities with a factory-installed trailer hitch.
  • Bed Lights: Improve nighttime visibility and make loading and unloading cargo easier with LED bed lights.
  • Off-Road Accessories: Enhance your off-road adventures with skid plates, rock sliders, and a roof rack.

The 2024 Chevrolet Colorado’s impressive combination of performance, capability, technology, and design makes it a worthy recipient of the prestigious MotorTrend Truck of the Year award. With its diverse trim levels and extensive range of accessories, the Colorado offers a perfect blend of functionality, style, and value, making it a compelling choice for individuals seeking a versatile and reliable midsize truck.